For independent venues, event organizers, and promoters

Ticketing that pays you back,
in more ways than one

SmrtSeats replaces processing fees with a checkout survey — so fans pay face value, and you get real audience intelligence on every single ticket sold.

SmrtSeats — 60 second overview

How it works

Three steps from signup to sold-out

You publish an event

Create your event, set ticket tiers, and configure a short audience survey — all from your dashboard. Takes under five minutes.

Fans buy fee-free tickets

At checkout, fans answer a few quick questions about how they found the event, their location, and their preferences. In exchange, all processing fees are waived.

You get real audience data

As fans purchase tickets for each event, your Audience Intelligence dashboard shows you who is showing up, how they found you, and what they want — aggregated and ready to act on.

The difference

What fans see at checkout

Typical ticketing
$25.00face value
Service fee+ $4.50
Facility charge+ $2.00
Order processing+ $1.75
Fan pays$33.25

You get no data. Fan pays 33% over face value.

SmrtSeats
$25.00face value

Quick checkout survey

How did you hear about this show?
How far did you travel tonight?
Fan pays$25.00

You get audience data. Fan pays face value.

What you get

Built for the way venues actually work

Audience intelligence

Know your crowd, not just your count

Every ticket sold feeds your venue's audience profile — fan segments, marketing attribution, geographic reach. Data your booking team will actually use.

Fan experience

Fans keep their money

Processing fees are the #1 complaint fans have about ticketing. Removing them is a real differentiator — and gives fans a reason to buy directly from your venue.

Full dashboard

Everything in one place

Event creation, ticket sales, door check-in, refunds, and analytics — all in a single dashboard built specifically for independent venues. No duct tape required.

Fan segmentation

First-timers vs. superfans

SmrtSeats tracks attendance history and automatically segments your audience — so you know who's returning, who's new, and who's loyal enough to pre-sell to.

Payments

Fast payouts, no surprises

Powered by Stripe. Revenue hits your account on a standard payout schedule. In-person sales via Stripe Terminal are supported for box office nights.

Live check-in

Door ops that don't slow you down

QR scan is fast and reliable. First-scan-wins logic prevents duplicate entry. See real-time door counts from any device in the building.

Audience intelligence

Your crowd, quantified

As fans purchase tickets for each event, your dashboard updates with fan segments, marketing channel breakdowns, and event interest. This allows you to understand your audience before they get to the door. The more events you run, the sharper your picture gets.

  • First-time vs. returning vs. superfan breakdown
  • Which marketing channels are actually driving tickets
  • Where your fans are traveling from
  • What kind of events your fans are interested in

Dashboard walkthrough

Ready to start?

Your account is free to set up

No contracts, no setup fees. Join the founding cohort of independent venues building something better.

Talk to us first